Joe’s Homes started in December of 2021 after the purchase of roughly a dozen website domains with the homes extension. The original idea was to build a brand around 10 of the town specific domains as a way to focus on hyper local real estate. 

Websites, all independent of each other with the same goal, but for different markets. Each website is centered around a single town providing real estate listings & information around that town. By drilling down into each town, there’s inherently less variety in content and information to cover for each website. That allows each site to provide a concise and in depth resource for each town.